My coaching philosophy is 1) 99% of the magic happens OUTSIDE of the coaching calls. I don’t have the magic recipe, I just help set the direction and get you the access to the information you need. The rest is done by you. 2) Mindset is everything. My favorite saying is: “When the thunder strikes, cows run away from it and buffalos run towards it.” Choose to be a buffalo, even when you feel like a cow. 3) I am a super demanding coach, and there are severe consequences when you fail to meet your accountabilities. If you’re going to procrastinate and not keep your promises to yourself, you can do it OUTSIDE of Conquer for free. 4) Your physical, mental, and emotional state has an enormous impact on the success of your business. Therefore, you’ll need to take care of your personal needs and invest in self-care and your health. 5) If you believe that the economy is bad, millennials suck, your area is tough, your clients and employees are there to take advantage of you, I wouldn’t be the right coach for you. If your goal in Conquer is only about hitting a big revenue number, I am also not the right coach for you. 6) Coaching through Conquer collapses time. Things you’ve spent months or years of procrastinating on will get done in weeks or days. It’s hard work. You will probably have dark circles under your eyes. 7) Conquer is about conquering yourself. You will conquer your perfectionism, your procrastination, and your fear of failure. It is also about building life-long friendships with your fellow Conquerors!